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Showing posts with the label copywriting services

How to make your content Google relevant?

Satisfying google algorithm is an art when it come to writing content. First thing you need to learn is how google establishes the relevance of content. To create relevance, you need to structure your content pieces accordingly. Google algorithms relies on various factors. This can be divided into two parts, off page factors and on page factors. Here is how professional content marketing agency create content for google.  Off-Page SEO Factors  Off-page SEO factors are the one which are not related directly to your website content but influence website’s position highly in organic results. Backlinks The most important ‘relevance’ factor is this. Google algorithm counts backlinks as a ‘vote’ for your website. Backlink created from a high-quality website makes a bigger impact on website’s ranking. But it’s important to build backlinks in sites relevant to your website niche. Social Signals Social signals such as liking and sharing content is also counted as ‘vote’ by google algor...